Jorger-Rohl Athentic Luxury Plumbing Fixtures Launch

http://www.mckb.com/ 

New Empire II collection from Jorger/Rohl

 Today in New York City Mark Rohl, President of the Eastern Region for Rohl , a company known for discovering and marketing luxury Kitchen and Bath products from around the world unveiled a new product offering that will certainly create some excitement in the residential design field.

At the launch he was joined by Oliver Jorger, the Managing Director of Jorger, a German manufacturer of their high end in house designed plumbing fixtures. Jorger has a history in plumbing going back over one hundred years to a great, great grandfather that oversaw palace plumbing in Baden, Germany.

This venture has been in the making since 2006 when the two companies originally met at KBIS. Jorger will bring the relationship beautiful designs developed specifically for the targeted high end markets of New York, Chicago and Dallas where the products will initially roll out with limited distribution. Rohl will masterfully orchestrate the introduction to the market through select channels, the closest of which to New York City is Hardware Designs of Fairfield, NJ

As a designer serving the exclusive New York Market they seek to capture my personal opinion is that the Empire II Collection, a contemporary design with an Asian influence will find the larger audience and reach more consumers, keeping in mind this is exclusive luxury and not intended for the mass market.


Aphrodite Collection from Jorger/Rohl

 The Aphrodite Collection, a somewhat classically styled introduction with a Greek flavor derived from the famous columns, is beautiful and uniquely styled offering but a bit more complicated and not as yielding in bathroom where there can be many elements competing for attention. I will say that it is interesting the way the tops of the columns seem to imply a modified look on a traditional and still often used cross taps.


Oliver Jorger of Jorger





There is a promise of more to come in the next year, I have seen previews and think this will be worth the wait! We show the full line of Rohl Products in my showroom atMCK+B at 29 East 19th Street, New York, NY.



The launch took place in the Liederkranz Club a former private residence on the corner of East 87th Street and 5th Avenue. The club whose name means “garland song” has a long history of promoting the musical arts and fellowship in New York, and while it shares Jorger’s German roots, it has no political affiliation.